Author: Ronald Kang
Article source: http://www.articledeshboard.com/. Used with author's permission.
Provide a quick access to information is the aim of majority of web users. it can be broken into two important aspects. They are speed of page loading, and speed of access to content.
Put attention to images and make sure they are properly optimized and do not excessively delay load time. It is also mean breaking up long articles and make sure that important content is at the top of the page where it will load first. Don't use any presentation multimedia such as video and music if they are not important for your copy.
There is a 3-click rule about quick access. No important content should be more than 3 clicks from the home page. Some people even say that it should be no more than 2 clicks. Another way to improve speed access to content is provide the links to the content that they are most likely to be interested. This will get them quickly to the appropriate part of the site.
Use cleanly designed pages in your website. Cleanly designed pages are pleasant to look and easy to read. Don't use an image shown as a tiled background. It's too distracting and confusing. It's very easy to create a clean pages.
Another things to consider is when you offers a huge files to download. There should be a clear download instructions. It is crucial that you show a download bar and the tes, what keyword search are they using to find your site, what pages are having more visitors, what information are visitors more interested in, how do your visitors navigate through your site. Knowing the answers to these could maximize your income from your online business.
The most important statistic is page views and visitors. How many people are coming to your site, and how long are they staying on your site. If you see the number of visitors increasing as well as the number of page views per visitor increasing, then that's good. Always look for this stat as an overall barometer about your marketing campaigns.
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